A B O U T
Everybody says their team is awesome, but we really mean it.
William “Willy” Le Sante Founder
Willy has been in marketing since 1997 and has ran campaigns for AT&T, Bell South, Staples, Crystal Springs (PepsiCo) and more. He’s recruited, trained and managed sales and marketing teams across the country. These markets include Fort Lauderdale, Palm Beach and Dallas; as well as Miami, New Orleans and New York.
Fascinated with the way Google works, Willy entered the Internet Marketing industry in 2004 and has not looked back. Primarily focused and involved for the last decade with Legal Industry Internet Marketing (the most competitive online industry), Willy has worked on campaigns and programs that have changed the Internet Lead Gen industry into what it is today.
Connect with Willy on LinkedIn.
In the Internet Marketing Industry since 2004, I was able to be a part of companies growing, merging and cutting back. It was exciting and nerve wrecking at the same time. I hired many great people (most just coming into the internet business), just to be ordered to let them go later. Even though it is how the business world works when there are acquisitions, I was able to see quite a few examples of companies and management behaving badly.
I never agreed with the idea that people are simply disposable and increasing profit is more important than doing business the right way.
Because of this, I decided to start a marketing company that would be fully transparent with clients and make it a point to always be the good guys when doing business.
Who do you bring aboard when starting a company like this? How about the most awesome people I’ve been able to work with in the last 10 years. Industry pace setters – each with their own particular set of skills.
Their identities are secret (Superheroes have secret identities). The impact they make in their fields is not.
We are 31 Lyons Street.
– William Le Sante
School Teacher by Day. Master Content Writer by night. Kelly is our head content writer for a reason. Everything she writes is authentic and responds great when Google crawls it.
A teacher and librarian with a B.A. in International Studies from the University of Washington. Kelly is also an avid reader of EVERYTHING. DIY enthusiast. Kelly writes blog posts, product descriptions, product reviews, sales copy, you name it.
In her free time, Kelly likes traveling, training for distance races, going to Broadway musicals, making stained glass windows, kayaking and hanging out at the local coffee shop.
PRIMARY SKILLS: Writing, Writing and Writing.